Case Study: 365 Finance
Transforming workspace collaboration in Central London
Office Information
The Client
365 Finance operates in the FinTech and alternative finance sector, specialising in revenue-based funding for small and medium-sized businesses. Using technology to streamline approvals and repayments, they offer flexible finance solutions that adapt to a company's performance, helping SMEs manage cash flow and support growth without the constraints of traditional lending.
The Brief
After 12 successful years in West Hampstead, 365 Finance was ready for a new chapter - one that reflected both its growth and its forward-thinking culture. The team had outgrown their split, multi-floor office and wanted a single, collaborative space that would bring everyone together under one roof. This move represented more than just a change of address - it was a statement of intent, and a reflection of how far the company has come.
The goal was to create a workspace that rewarded their loyal team with top-tier surroundings and embodied their "one team" mindset, a place where collaboration, transparency, and shared success could thrive.
Priorities
Centralised location, easily accessible by tube
Single floor plan to unite the team
Flexible, open areas for connection and collaboration
Dedicated meeting rooms for customers and partners
Our Approach
We translated 365 Finance's ambitions into clear search criteria, focusing on a location that would enhance accessibility, support wellbeing, and reflect their growing presence in the market. Both managed and serviced options were explored to give full visibility of cost, flexibility, and cultural fit before selecting the right space.
Drawing on our market expertise and strong provider relationships, we identified premium managed offices that could be negotiated to meet budget. Using deep insight into comparable deals, we secured favourable terms that offered both value and long-term flexibility.
As 365 Finance shared: "You made the whole process simple… we simply wouldn't have found these options without you!"
The Search
When we first connected, the team was operating across multiple floors in West Hampstead under two separate landlords - a setup that limited collaboration and team cohesion. The leadership team wanted a space that would bring everyone together, foster connection and creativity, and position the business for the next phase of growth.
The search focused on finding a location that encouraged teamwork and innovation - values that sit at the heart of 365 Finance's culture. The company's focus on technology-driven progress guided the process, ensuring the new environment would enable teams to work smarter, communicate openly, and continue leading with innovation.
After a detailed market scan, we shortlisted competitive options across Marylebone, Victoria, Waterloo, and Holborn. Tottenham Court Road emerged as the perfect choice - a central, vibrant area that mirrors 365 Finance's energy and ambition.
"You made this whole project - which would usually be extremely difficult - smooth and actually enjoyable! You're well connected, which opened up options we wouldn't have been able to find ourselves and made interactions with the building providers much easier. Your position in the market meant the negotiations were straightforward and far smoother through you. I'm confident that not only would we have missed this fantastic opportunity without your help, but you also secured us a much better price than we could have achieved directly!
The Space
Just two minutes from Tottenham Court Road station, the new office marks a huge milestone for 365 Finance - a true reflection of where the company is heading. The former WeWork, now managed by WorkPad, has been reimagined into a bright, open-plan workspace complete with a fitted kitchen, breakout zones, private phone booths, and meeting rooms designed for collaboration and client interaction.
Working closely with WorkPad, the 365 Finance team has created a space that feels authentically their own. Every detail reflects their values - integrity in design, openness in layout, and inclusivity in shared spaces. The result is a home that brings people together, encourages honest communication, and celebrates the company's spirit of progress and innovation.
With on-site amenities such as event spaces, showers, and bike storage, it's both practical and inspiring - a space built to support connection, wellbeing, and long-term growth.
Services Provided
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